Creative Disruptor for Good.
A storyteller and producer with 13 years of industry experience. Designer + photojournalist turned-Creative Director for good. I bring concept to reality through impactful creative strategy - meeting clients’ goals through clear messaging, design, CTAs, and experiences. Responsible for managing teams of creatives, including visual designers, video editors, social media managers, content creators, and influencer managers.
My storytelling approach is to tell stories with, not for people and communities – and there is no such thing as “being a voice for the voiceless” – everyone has a voice. By uplifting the perspectives and lived experiences of others, we can create a more inclusive and compassionate society. My goal is to use my skills to amplify and distribute those stories widely, reaching diverse audiences and sparking conversations, ultimately driving people to action. Through storytelling, I hope to build empathy, encourage critical thinking, and empower individuals to engage actively in shaping their own narratives. By shining a spotlight on the diverse voices that make up our world, I believe we can make a significant difference in fostering understanding, empathy, and social progress.
Over the past few years, I have been able to channel my life-long passions for street art and guerilla marketing into my work, which has placed disruptive campaign messaging and creative into traditional advertising spaces, creating moments of the unexpected for passersby.
Lover of all things visual. Early 2000’s hip hop and R&B is the best genre of music, hands down. Year-round iced coffee drinker. Obsessed with my dog. Three truths and no lies: Bowled professionally for 9 years. Been to Kazakhstan twice. Photographed Obama's 2009 inauguration.
Former Associate Director of Creative Production at The Soze Agency, and Creative Director and Producer at DoSomething.org.
Current + Past Clients
Press + Awards
Shorty Awards, Immigrants Are Essential, Winner in Integrated Campaign in Social Good Campaign
Shorty Awards, Stories of Welcome, #BeAWelcomer, Audience Honor in Storytelling
Anthem Awards, Immigrants Are Essential, Gold, Human & Civil Rights
Afrotech, A First-Of-Its Kind Business Week Just Launched To Support And Uplift The LGBTQ+ Community
The Guardian, Immigrants Are Essential: a viral art project shining a light on the frontline
NBC Philadelphia, Philly celebrates World Refugee Day on Day 2 of Wawa Welcome America Festival
Outstanding Young Alumna, University of South Carolina, 2017
The Atlantic, The World-Record Instagram Egg Is Going to Make Someone Very Rich
Top NonProfits, Brand & Creative Process Q&A with Keri Goff at DoSomething.org
Webinar: Driving Action with Video: Storytelling Production Tips with DoSomething.org